Art print stores live and die by image search and Pinterest traffic — but most of them have image optimization issues that make their work essentially invisible to Google. The fix isn't complicated, but you have to do it systematically.
Across all art prints stores we've audited, the average score is 49/100 — well below the 60-point threshold where stores start converting consistently.
See how your store comparesZero alt text on product images — art stores have the lowest alt text coverage of any niche we audit, making all product images invisible to Google Image Search
Product titles using personal piece names instead of descriptive, searchable language — "Study in Blue No. 4" tells Google nothing, "Abstract Blue Geometric Art Print" does
Collection pages for art styles (abstract, landscape, minimalist) sharing generic meta descriptions instead of unique, style-targeting content
Every audit checks six categories. Here's what we look at for art prints stores specifically.
Load times, Core Web Vitals, JavaScript bloat, image compression
Meta tags, schema markup, crawlability, indexing
SSL, policies, contact info, payment badges, reviews
Alt text, file sizes, format, consistency, angles
Tap targets, font scaling, CTA placement, checkout flow
Product descriptions, CTAs, navigation, checkout friction
Beyond the standard audit, here are art prints-specific items to check. Tap each one to track your progress.
Check specific areas of your store for free before running a full audit.
See every issue costing your art store Google traffic and conversions. Most art stores move up two letter grades after fixing their image SEO alone.
Get Your Full Store Audit — $50Score across all 6 categories. Prioritized fix list. Under 60 seconds.