StoreAudit vs Plug In SEO

One-time audit report vs ongoing SEO subscription app

What is Plug In SEO?

Plug In SEO is a Shopify app that monitors your store for SEO issues on an ongoing basis. It costs $30/month and focuses primarily on SEO — title tags, meta descriptions, alt text, and broken links.

Feature-by-Feature Comparison

FeatureStoreAuditPlug In SEO
Price$50 one-time$30/month ($360/year)
Coverage6 categories (speed, SEO, images, trust, mobile, reviews)SEO only
Report FormatScored PDF with fix roadmapIn-app dashboard
Page Speed AnalysisYesNo
Trust Signal AuditYesNo
Mobile UX AuditYesNo
Review Schema CheckYesLimited
Ongoing MonitoringNo (one-time + 30-day re-audit)Yes (continuous)

StoreAudit Strengths

  • Covers 6 categories, not just SEO
  • $50 once vs $360/year
  • Shareable PDF report with exact fix steps
  • Free 30-day re-audit included

Plug In SEO Strengths

  • Ongoing monitoring catches new issues as they appear
  • Auto-fix for some SEO issues
  • Integrates directly into Shopify admin

Plug In SEO Limitations

  • SEO only — misses speed, trust, mobile, reviews
  • Subscription cost adds up ($360/year)
  • No exportable report to share with team or developer

Our Honest Take

StoreAudit gives you a comprehensive baseline audit across all 6 categories for a one-time cost. Plug In SEO is better for ongoing SEO monitoring after you have fixed the big issues. Many store owners use StoreAudit first, fix the critical problems, then add an ongoing tool like Plug In SEO for maintenance.

Ready to see what's broken?

Get your full 6-category audit in under 60 seconds.

Audit My Store — $50 One-Time