Sunday's Company — Shopify Store Performance Analysis
Direct-to-consumer rug brand offering affordable, design-forward rugs with a virtual room placement tool to help buyers visualize before purchasing. See how stores like this one perform across 6 key areas — then audit your own store to compare.
About Sunday's Company
Store
Sunday's Company
Niche
Home Decor
Website
sundayscompany.com
Direct-to-consumer rug brand offering affordable, design-forward rugs with a virtual room placement tool to help buyers visualize before purchasing.
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Scan My Store FreeWhat We Check
Every Shopify store is evaluated across 6 revenue-critical categories.
Page Speed
LCP, CLS, and Core Web Vitals scores. Mobile vs desktop performance.
SEO
Title tags, meta descriptions, canonical URLs, schema markup, and H1 tags.
Product Images
Alt text coverage, image size, WebP format, and visual search readiness.
Trust & Security
SSL, trust badges, payment icons, return policy visibility, and social proof.
Mobile Experience
Mobile layout, tap target sizes, checkout flow, and responsive design.
Reviews & Social Proof
Review app presence, AggregateRating schema, and UGC visibility.
Home Decor Store Performance Insights
Based on our data from home decor stores on Shopify:
50/100
Average score for home decor stores
Common Issues in Home Decor Stores
Issues we consistently find across home decor stores on Shopify:
- ✗Missing or duplicate meta descriptions on product and collection pages
- ✗Product images without descriptive alt text — invisible to Google Image Search
- ✗No trust badges or security signals near the add-to-cart button
- ✗Unoptimized product images causing slow mobile load times
- ✗Missing review schema markup — reviews exist but don't show stars in Google
- ✗Poor mobile layout that breaks the checkout flow on smaller screens
Home Decor Store Optimization Checklist
These are the niche-specific items we check for every home decor store:
- Are all lifestyle and room-scene images converted to WebP and lazy-loading?
- Do collection pages have unique, style-specific meta titles and descriptions?
- Do product titles include dimensions, material, and style descriptor?
- Is shipping information for large or fragile items visible before checkout?
- Are room mockup/lifestyle images included to help buyers visualize scale?
- Do you have a clear return policy for large items displayed on product pages?
- Are collection pages organized by style, room, and material — not just type?
Frequently Asked Questions
How does Sunday's Company perform as a Shopify store?
Sunday's Company is a well-known home decor brand that operates on Shopify. Like all ecommerce stores, performance varies based on theme, apps, and optimization. Key factors include page speed (Core Web Vitals), SEO implementation, mobile experience, and trust signal coverage. Run a free audit on your own store to see how your scores compare.
What is a good Shopify store score?
Based on our data from 1,200+ Shopify store audits, the average store scores 52/100. A score of 70+ is considered strong. The top 10% of stores score above 80. Most stores have at least one critical issue affecting their revenue.
What are the most common issues for home decor Shopify stores?
Common issues for home decor stores include: Lifestyle room-scene images served at full resolution without WebP conversion or lazy loading — adding 10–15 seconds to initial page load on mobile connections. The second most common issue is Collection pages for style categories (modern, farmhouse, minimalist) with generic meta descriptions — missing all the style-specific searches buyers use to discover decor.
How can I see if my store has the same issues?
Use our free StoreAudit tool to scan your Shopify store in under 60 seconds. It checks 6 categories — the same ones we use to evaluate stores like this one — and gives you a prioritized fix list.